Lululemon has launched a product line of gender-neutral self-care products
Vancouver-based athletic wear retailer Lululemon has entered the beauty and cosmetics space with their new product line of self-care products.
Dubbed Lululemon Selfcare, the product line features gender-neutral products that were developed with athletes in mind. The range includes a facial moisturiser, two spray-on deodorants, dry shampoo and lip balm.
Sun Choe, Lululemon’s Chief Product Officer, said: "We wanted to make sure that these products could be accessible to everyone. Our products have neutral scents and are designed specifically to address workout-related skin problems, which can affect anyone who sweats."